ALICE HAGEN AND DEBBIE CHILD
The Styled House
What makes a successful stylist?
We believe communication is critical in any environment and particularly for property styling.
We ensure we listen carefully and have clear communication lines with all involved to achieve the best possible outcome.
No property or objective is the same and as such a stylist needs to be able to tailor the process to individual needs achieving the desired outcomes and delivering beyond expectation.
Each property we style targets the likes and needs to the best suit and attract buyers, which in turn will optimise the turnaround time and maximise the sale price of the property.
Why is styling required?
Property styling helps to maximise the clients‘ sale profit by dramatically enhancing the home’s space.
Being visually appealing and standing out when viewed online, will encourage more people through the door and helps potential buyers imagine living in the property.
We have data showing an increase in buyer inquiries to reduced days on market compared to suburb averages on those that we have styled, indicating a more positive result for the seller in a shorter period of time.
What is your favourite project to date?
Our two favourite properties are located at Coorparoo and Alderley.
The Coorparoo home is a newly completed luxury, architecturally designed home, embodying all of what prestigious family living has to offer, we knew this home required certain statement pieces to highlight the architectural interiors.
The home drew elements of black, white, oak and brass.
The property sold 33 days after the marketing campaign commenced.
Our Alderley home is a modern coastal Queenslander, a newly built home, spread over multiple split levels, with expansive oversized living areas flowing from the front of the home, right through the dining and kitchen areas.
This incredible home featured soft cool whites and greys tones alongside blackbutt hardwood flooring, wool carpet in the bedrooms and travertine tiles through the bathrooms.
The interior styling colour theme we paired with this home was muted tones of white, greys and navy along with oak pieces sourced from Globewest among other high quality brands.
What is the most luxurious project you have worked on to date?
The most Lavish property to date is 79 Montpelier St, Grange.
It is a simply irreplaceable estate set on 2,239 sqm including a tennis court, it is a stunning home inside and out.
To style the property we chose high end furniture featuring Globewest throughout the home.
As it is a five-bedroom resort style residence we chose to go with a modern contemporary style highlighting the multiple living spaces and classic Queenslander design.
What exciting new project are you working on currently?
We are really enjoying styling a brand new Mosaic four-bedroom apartment at Burleigh Heads at the moment.
Generally, our scope of works focus on pre-sales styling, however this project is for a client to enjoy for years to come.
What is your personal style when it comes to interior design?
We currently have two different personal styles.
Alice’s personal interior style lends itself to a modern contemporary look – featuring black, white, green and timber tones throughout the house.
Debbie’s style leans towards a Modern Coastal look with cool soft whites and oak timber tones throughout the house.
What are the best tips and tricks to styling your home?
Leonardo da Vinci said “Simplicity is the ultimate sophistication.”
Our best styling tip would be to create a mood board on Canva or even Word for each space and an overall home mood board, choose the colours and textures you would like to include, once you have accomplished this, remove everything from a space to start with a blank canvas, clean and then start putting a rug and larger pieces in.
Then carefully add the smaller items, reflecting back on your mood board.
When choosing larger pieces such as a new lounge suite for instance, try and keep these neutral.